Dear Client : This Book Will Teach You How to Get What You Want from Creative People
(eBook)
Author
Published
[Place of publication not identified] : Artisan, [2018].
Format
eBook
ISBN
9781579658557
Physical Desc
1 online resource (192 pages)
Status
Description
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More Details
Language
English
UPC
9781579658557
Notes
Restrictions on Access
Access limited to subscribing institutions.
Description
In a world where every business, brand, product, and service needs a strong visual identity, its critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk. Written as a series of 46 honest, friendly lessonsKnow What You Like, Decide Who Will Decide, Focus Groups Suck, Dont Say Make It Yellow, Say Make It Sunny, Serve Lunch During Lunchtime Meetingsit shows exactly how to deal with the subjectivity, emotional pitfalls, and occasional chaos of a creative partnership. Heres how to articulate your visual goals and set a clear, consistent direction. How to give feedback that works and avoid words that inhibit creative thinking. How to be open to something you didnt imagine. And most of all, how to have fun, save money, and get the results you want.
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Citations
APA Citation, 7th Edition (style guide)
Siegler, B. (2018). Dear Client: This Book Will Teach You How to Get What You Want from Creative People . Artisan.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Siegler, Bonnie. 2018. Dear Client: This Book Will Teach You How to Get What You Want From Creative People. Artisan.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Siegler, Bonnie. Dear Client: This Book Will Teach You How to Get What You Want From Creative People Artisan, 2018.
MLA Citation, 9th Edition (style guide)Siegler, Bonnie. Dear Client: This Book Will Teach You How to Get What You Want From Creative People Artisan, 2018.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
33e188ca-5252-d751-1657-6c11a1325b07-eng
Grouping Information
| Grouped Work ID | 33e188ca-5252-d751-1657-6c11a1325b07-eng |
|---|---|
| Full title | dear client this book will teach you how to get what you want from creative people |
| Author | siegler bonnie |
| Grouping Category | book |
| Last Update | 2024-05-14 23:01:43PM |
| Last Indexed | 2024-06-22 00:26:50AM |
Book Cover Information
| Image Source | hoopla |
|---|---|
| First Loaded | Jun 9, 2022 |
| Last Used | May 16, 2024 |
Marc Record
| First Detected | Aug 13, 2021 12:43:36 PM |
|---|---|
| Last File Modification Time | Mar 14, 2023 12:36:41 PM |
MARC Record
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| 300 | |a 1 online resource (192 pages) | ||
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| 520 | |a In a world where every business, brand, product, and service needs a strong visual identity, its critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk. Written as a series of 46 honest, friendly lessonsKnow What You Like, Decide Who Will Decide, Focus Groups Suck, Dont Say Make It Yellow, Say Make It Sunny, Serve Lunch During Lunchtime Meetingsit shows exactly how to deal with the subjectivity, emotional pitfalls, and occasional chaos of a creative partnership. Heres how to articulate your visual goals and set a clear, consistent direction. How to give feedback that works and avoid words that inhibit creative thinking. How to be open to something you didnt imagine. And most of all, how to have fun, save money, and get the results you want. | ||
| 588 | 0 | |a Print version record. | |
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| 650 | 0 | |a Interpersonal communication|v Miscellanea. | |
| 650 | 0 | |a Cultural industries|v Miscellanea. | |
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